My Unique Selling Propositions compared to three others.
There are three main competitors in my line of Fragrance. They are: the seductive smell of Very Sexy by the wonderful Victory’s Secret, the confident but imaginative smell of Wakely Perfume by Abercrombie and Fitch and the last is Coco Mademoiselle by the well known and established, Chanel. These three competitors have a very good USP. Here are the three main competitors fragrance descriptions.
Victoria’s Secret: Very Sexy
Start the ultimate seduction. The same Very Sexy® scent just got sexier with a provocative new look. A sultry blend of sensual vanilla orchid, sparkling Clementine and juicy blackberry. Domestic.
Website: http://www2.victoriassecret.com/commerce/onlineProductDisplay.vs?namespace=productDisplay&origin=onlineProductDisplay.jsp&event=display&prnbr=GK-209751&page=1&cgname=OSFRGWOMZZZ&rfnbr=2543
Abercrombie & Fitch: WAKELY PERFUME
Wakely is confident and sexy, yet always leaves something to the imagination. Intriguing and mysterious, jasmine and amber blend together into a warm sensuality. Notes of sweet cream deliver softness unlike anything else while clean citrus refreshes the senses.
Website:
http://www.abercrombie.com/webapp/wcs/stores/servlet/product_10051_10901_449078_-1_12276
Chanel:
A floral jasmine-rose accord, light as a petal.
COCO MADEMOISELLE embodies all the modernity of the spirit of Mademoiselle CHANEL. Bold and resolute, she proved that elegance can be found in simplicity, and understated luxury. These values are shared by women in the twenty-first century, and restated by CHANEL in COCO MADEMOISELLE.
Website:
http://www.chanel.com/fb/um.php?la=en-gb&lo=gb&re=chanelcom&ws-action=http://um.chanel.com/branding.php?chsetdefgnav%3d6%26chsetdefgnavdiv%3d17%26landing%3df%26branding%3dcom%26la%3den-gb%26lo%3dgb%26re%3dchanelcom~~~G!0A9731288732!5kW0r37g%252brwd%252bKllvg%3d%3d~general~~~@http://syndicator.live.chanel.com/chanel/chanel-um
My competitors’ USP may be a sexually sensation fragrance, but I believe my USP, is a more sensational fragrance more appealing. It’s an overall erotic sexual sensation, with just one spray. These competitor’s are already well established in their fragrance line. I think that I am a very hard competitor to beat because some people like change and that is what I am bringing to the table in the fragrance line it is what women all over the world want.
About Me
- Design Media
- I am a web designer, who enjoys doing web pages. It relaxes me in some ways that people might not understand. People think that making web pages is hard to do but it’s not unless you know the basic knowledge of making a page. Every web pages I see on the internet and I see what I like, I really focus on the template and the graphics they come up with it and try to make it my own version. It really helps me to get great ideas for a web page. I can get creative with web pages, first I think of what the web site will be about, second I sketch out the plan, then coming out with a concept of what the web page will need to bring it to life. There are some web designer, who just like to have a simple web base template but as for me I really enjoy doing a flash site to make it more unique because I like how other designers animate rollover buttons, backgrounds animated and many more stuff that I love about flash sites. With my career as a web designer, I hope and pray that I will be a successful person. And one day, maybe towards the future, I will have my own company and maybe invent a new networking in the future.
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